| Human Profile | |
| Name: | Amy Nicole Earnhardt |
| Birthday: | March 25, 1982 (age 43 years), Born in Victoria, Texas |
| Height: | 5'6" (168 cm) |
| Education: | Victoria High School (Diploma) University of Kentucky (BA), Interior Design |
| Subscribers: | 49.2K |
| Views: | 13,174,706 |
| YouTube Revenue: | $13.2K - $65.9K |
| Videos: | 249 |
| Channel Created: | February 2025 |
Overview
Amy Nicole Earnhardt is an American interior designer, media personality, and businesswoman, known for her design work, co-starring in the television series Renovation Realities: Dale Jr. & Amy, co-hosting the “Bless Your ‘Hardt” podcast and YouTube channel, co-founding High Rock Vodka, and her marriage to former NASCAR driver Dale Earnhardt Jr.
Latest News (Feb 7, 2026): In the latest episode of the podcast, Amy Earnhardt provided a blunt critique of 2026 Grammys fashion, specifically mocking Heidi Klum’s "Barbie box" outfit as an impractical and over-the-top bid for attention. Additionally, the show’s YouTube channel recently hosted an "Ask Amy LIVE!" segment that has already pulled in over 8,000 views.
Early Life and Education
Amy Nicole Earnhardt, formerly Reimann, was born in Texas on March 25, 1982, to Jeffrey and Anna Reimann. She was raised in Victoria, Texas, where she attended high school and served as the senior co-head captain of her cheerleading team, which won a national championship.
Following high school, Earnhardt enrolled at the University of Kentucky. There, she was a member of the cheerleading squad and the Wildcat Danzers dance team. She initially pursued studies in engineering and architecture before settling on interior design. In 2005, she graduated with a Bachelor of Arts degree in interior design.
Interior Design Career
After completing her education, Amy Nicole Earnhardt began her career as a project coordinator for Wakefield Beasley & Associates, an architectural and planning firm. She later accepted a position at Micamy Design Studio, where she became the director of the company’s Charlotte, North Carolina office. Her work in the field has encompassed a variety of project types, including corporate, hospitality, and residential design.
A significant project in her career came in 2009 when she was hired to work on the design of Dale Earnhardt Jr.’s home in Kannapolis, North Carolina. This professional engagement would ultimately lead to their personal relationship.
Media Ventures and Public Profile
Amy Nicole Earnhardt’s public profile grew through her association with Dale Earnhardt Jr. and her subsequent ventures into media. In 2018, she co-starred with her husband in a four-part television series on the DIY Network titled Renovation Realities: Dale Jr. & Amy. The show documented their renovation of a historic home in Key West, Florida, showcasing her interior design expertise.
She also hosts the “Bless Your ‘Hardt” podcast and YouTube channel alongside her husband. The show offers an unfiltered look into their lives, discussing marriage, parenting, and other real-life topics. Additionally, Earnhardt has been involved in promotional activities for various business ventures, including High Rock Vodka, a brand she co-founded with her husband.
Personal Life
Amy Nicole Earnhardt’s professional relationship with Dale Earnhardt Jr. evolved, and they began dating in 2009. The couple made their public debut in 2011 at the NASCAR Sprint Cup Series Champions Week Awards Ceremony. They became engaged in 2015 and were married on December 31, 2016, at Childress Vineyards in Lexington, North Carolina.
They have two daughters: Isla Rose and Nicole Lorraine. The family resides in North Carolina.