| Human Profile | |
| Name: | Cassius Jeremy Clay |
| Birthday: | December 4, 1990 (age 34 years), Born in Vidalia, Louisiana |
| Height: | 5'11" (180 cm) |
| Education: | Vidalia High School (Diploma) |
| Subscribers: | 4.48M |
| Views: | 1,022,237,311 |
| YouTube Revenue: | $1M - $7.2M |
| Videos: | 2494 |
| Channel Created: | June 2013 |
Overview
Cassius Jeremy Clay, professionally known as Cash Nasty, is an American content creator and entertainer who evolved from a Walmart employee and NBA 2K gamer into a widely popular YouTube personality known for his energetic and comedic style across diverse formats including IRL challenges, vlogs, and reaction videos.
Latest News (Aug 9, 2025): No recent news, updates, or activity regarding 'Cassius Jeremy Clay' from the past 7 days, including streams, videos, social media activity, collaborations, events, or other newsworthy developments, could be found.
The Uncontainable Rise of Cash Nasty: From Retail to YouTube Royalty
In the vast and ever-evolving landscape of YouTube, few personalities have carved out a niche as dynamic and engaging as Cassius Jeremy Clay, professionally known as Cash Nasty. Born on December 4, 1990, in Vidalia, Louisiana, his journey from a small-town Walmart employee to a celebrated content creator is a testament to his relentless work ethic and charismatic on-screen presence. His story is one that resonates with many, a narrative of leveraging passion into a thriving career that has captivated millions.
The genesis of the CashNasty channel dates back to June 2013, when it was initially launched under the name "WhatChaMaCalling". At the time, Clay was working as an assistant manager at Walmart. A friend, recognizing his natural comedic talent and love for stand-up, encouraged him to share his humor online. His early content was heavily centered around the basketball video game NBA 2K, with his first video being a commentary on an "NBA 2k13" match. This initial focus on gaming, particularly the NBA 2K franchise, laid the groundwork for what would become a multifaceted and widely popular channel.
From Controller to Camera: The Evolution of a Content King
Cash Nasty's content has undergone a significant transformation over the years, evolving from pure gaming videos to a diverse portfolio of entertaining formats. While he initially gained prominence within the NBA 2K community for his energetic gameplay and "MyTeam" video series, he strategically expanded his content to showcase more of his personality and life outside of gaming.
A pivotal shift in his content strategy was the incorporation of "in-real-life" (IRL) videos. These included high-energy basketball challenges, often featuring his friends and fellow YouTubers, which quickly became a fan-favorite. His 1v1 basketball videos, particularly those against his friend and fellow YouTuber FlightReacts, garnered millions of views and solidified his status as a versatile entertainer.
In addition to sports-related content, Cash Nasty diversified into vlogs, reaction videos, and fitness-focused content. He launched a second channel, "CashNastyReacts," in 2015 to house his reaction and commentary videos, which also amassed a substantial following. More recently, he has ventured into cooking and family-oriented challenges, demonstrating a continued willingness to explore new avenues of content creation. This evolution from a niche gaming channel to a broad-based entertainment hub has been a key factor in his sustained relevance and growth.
Building a Nasty Nation: A Masterclass in Community
At the heart of Cash Nasty's success lies his exceptional ability to cultivate a loyal and engaged fanbase, often referred to as the "Nasty Nation." His energetic and often hilarious personality is a major draw, creating a sense of connection with his viewers. He is known for his signature "raging" moments and comedic timing, which have become staples of his brand.
Interaction with his subscribers is a key component of his engagement strategy. He frequently features viewer challenges in his early NBA 2K videos and often responds to comments and messages from his fans. His use of social media platforms like Twitter and Instagram further extends this interaction beyond the confines of YouTube. Moreover, his collaborations with other YouTubers, most notably as a member of the 2HYPE collective, have been instrumental in expanding his reach and fostering a sense of community within the wider YouTube gaming and sports scene.
A Legacy of Milestones: Charting the Achievements
Cash Nasty's career is decorated with numerous milestones that underscore his significant impact on the YouTube platform. His main channel, "CashNasty," boasts over 4.48 million subscribers, with his "CashNastyReacts" channel following with over 2.54 million subscribers. His videos have collectively amassed billions of views, a clear indicator of his widespread appeal.
One of his earliest major achievements was reaching one million subscribers in November 2016, a moment he celebrated by submerging himself in a kiddie pool filled with cheese. He is also a recipient of YouTube's Silver and Gold Creator Awards. In 2018, he joined the collaborative gaming channel 2HYPE, a move that further amplified his presence in the community. More recently, in July 2023, he and fellow YouTuber Kris London signed with the esports and entertainment organization XSET, a partnership that includes exclusive content and merchandise.
The "Nasty" Effect: Impact and Influence
Cash Nasty's influence extends beyond his impressive subscriber count. He is considered a pioneer in the NBA 2K YouTube community, inspiring a wave of creators with his energetic style and diverse content. His "come up" story, from a Walmart employee to a successful YouTuber, serves as a source of motivation for many aspiring content creators.
His transition from primarily gaming content to a wider range of vlogs and IRL challenges has also been influential, demonstrating a successful model for YouTubers looking to broaden their appeal. Furthermore, his emphasis on fitness and sharing his body transformation journey has promoted a positive and healthy lifestyle to his audience. Through his collaborations and involvement with groups like 2HYPE, he has played a significant role in shaping the collaborative spirit of the YouTube sports and gaming community.
The Future is Nasty: What's Next for the YouTube Star?
While specific future plans are often kept under wraps, the current trajectory of Cash Nasty's content offers a glimpse into what the future may hold. His continued exploration of new video formats, such as cooking and family-centric challenges, suggests a desire to continue diversifying his content and appealing to a broader audience.
His recent partnership with XSET is a clear indication of his ambition to expand his brand beyond YouTube, with potential for more exclusive content and merchandise. Given his consistent upload schedule and active presence on social media, fans can expect a steady stream of the engaging and entertaining content that has defined his career. As he continues to evolve as a creator, one thing is certain: the future of Cash Nasty on YouTube is poised to be as dynamic and unpredictable as the man himself.